Thyssenkrupp Changes Sales Goals

Introduction

The company Thyssenkrupp thinks it will sell less this year. This is because of wars and a weak global economy.

Main Body

The company says sales may drop by three percent. Wars in Ukraine and Iran make energy expensive. Also, companies in Asia sell steel for less money. Because of this, Thyssenkrupp will cut 11,000 jobs by 2030. However, the steel part of the company in Europe is now worth more. It is now worth three billion euros. The company has a new plan to save money. Also, the European Union will put taxes on steel from other countries. This helps European companies. The company spent a lot of money to change its business. This means they lost money in the second quarter. But their main profit grew to 198 million euros because they spent less money on daily work.

Conclusion

Thyssenkrupp is changing. It has some problems with wars, but it has a new plan to make more money.

Learning

⚡ The 'Cause and Effect' Bridge

To reach A2, you need to connect two ideas. The text uses "Because of this" and "This means".

The Pattern: [Bad Thing] \rightarrow Because of this \rightarrow [Result]

Examples from the text:

  • Asia sells steel for less money \rightarrow Because of this, Thyssenkrupp will cut jobs.
  • The company spent a lot of money \rightarrow This means they lost money.

📦 Money Words (Simple List)

  • Drop \rightarrow Go down \downarrow
  • Grow \rightarrow Go up \uparrow
  • Worth \rightarrow The price of something
  • Profit \rightarrow Money you keep after paying bills

💡 Quick Tip: "However"

Use However when you want to change the mood from Bad to Good.

  • Bad: Sales may drop.
  • However, \rightarrow Good: The company is worth more.

Vocabulary Learning

company
A business that sells goods or services.
Example:The company announced new plans for the future.
sales
The act of selling goods or services.
Example:Sales increased after the holiday season.
drop
To decrease or fall in amount.
Example:The price of oil may drop next month.
percent
A rate expressed as a part of 100.
Example:Three percent of the budget was saved.
wars
Conflicts between countries or groups.
Example:Wars in the region have caused many problems.
energy
The power used to do work or produce heat.
Example:Energy costs are higher than usual.
expensive
Costing a lot of money.
Example:That new phone is very expensive.
steel
A strong metal used for building and manufacturing.
Example:Steel is essential for construction projects.
jobs
Positions of employment that people hold.
Example:Many jobs were lost during the recession.
taxes
Money paid to the government for public services.
Example:Taxes on imported goods were increased.