TV Ads Move to Streaming

Introduction

Companies are spending less money on old TV ads. Now, they spend more money on streaming apps with ads.

Main Body

Many people now choose cheap plans with ads. These plans cost less money. Streaming apps use this money to pay for sports games. Streaming apps know what people like. They show ads for things people want to buy. Netflix makes a lot of money from these ads. Now, Netflix is adding ads to more countries. But some companies are losing money. Many businesses now put their ads on Google, Amazon, and Meta instead of TV. These apps are very popular.

Conclusion

Streaming apps get more TV ad money. But they still fight with big internet companies and the law.

Learning

💸 The 'Money' Pattern

In this text, we see how English describes spending and earning. For an A2 learner, focus on these three simple directions:

1. Giving Money (Spending)

  • Spend money on... \rightarrow "Companies are spending less money on old TV ads."
  • Cost... \rightarrow "These plans cost less money."

2. Getting Money (Earning)

  • Make money from... \rightarrow "Netflix makes a lot of money from these ads."

3. Losing Money (The Opposite)

  • Lose money \rightarrow "some companies are losing money."

Quick Tip: Notice that we use on after spend (Spend money on apps) and from after make (Make money from ads).

Vocabulary Learning

companies (n.)
Business groups that sell products or services.
Example:Many companies offer streaming services.
spending (v.)
Using money to buy things.
Example:Spending on ads is getting cheaper.
money (n.)
Currency used to buy goods.
Example:They need money to pay for sports games.
ads (n.)
Short messages that promote products.
Example:Ads appear on many streaming apps.
streaming (adj.)
Sending data continuously over the internet.
Example:Streaming services are popular.
apps (n.)
Software programs for phones or computers.
Example:Apps can show ads for products.
cheap (adj.)
Low in price.
Example:Many people choose cheap plans.
plans (n.)
Sets of services or options.
Example:These plans cost less money.
cost (v.)
To require money.
Example:The plan costs only $5 a month.
sports (n.)
Physical activities for competition.
Example:Streaming apps pay for sports games.
games (n.)
Activities for entertainment.
Example:Sports games are shown on TV.
know (v.)
To have information about.
Example:Streaming apps know what people like.
like (v.)
To enjoy or prefer.
Example:People like ads that show useful products.
show (v.)
To display.
Example:They show ads for things people want to buy.
buy (v.)
To purchase.
Example:People will buy products after seeing ads.