WeWard App Helps People Walk More

A2

WeWard App Helps People Walk More

WeWard App 幫助人們增加步行量


Introduction

The French app WeWard has a new feature called Walking Mode. It stops you from using social media until you walk enough steps.

法國應用程式 WeWard 推出了名為「步行模式」的新功能。在您步行足夠步數之前,它會阻止您使用社交媒體。

Main Body

Tyler Chandler made this feature with AI tools. The app locks TikTok and Instagram. You must walk a certain number of steps to open them. The lock resets every night at midnight.

Tyler Chandler 利用 AI 工具開發了此功能。該 App 會鎖定 TikTok 和 Instagram。您必須步行特定步數才能開啟它們。鎖定狀態每晚午夜會重新設定。

Users earn digital money called Wards. They can change Wards into real money or gift cards. They can also give money to charity. The CEO wants people to stop sitting and start moving.

使用者可以賺取稱為 Wards 的數位貨幣。他們可以將 Wards 兌換成現金或禮品卡。他們也可以將錢捐給慈善機構。執行長希望人們停止久坐並開始活動。

WeWard has 30 million users in 29 countries. These users now walk 25% more. The company makes money from ads and subscriptions. They do not sell user data.

WeWard 在 29 個國家擁有 3,000 萬名使用者。這些使用者的步行量現在增加了 25%。公司透過廣告和訂閱獲利。他們不會出售使用者數據。

Conclusion

WeWard connects phone use with exercise. Many women aged 35 use this app.

WeWard 將手機使用與運動結合。許多 35 歲的女性使用這款 App。

Vocabulary Learning

💡 The "Action" Pattern

Look at how the text describes what the app does. It uses a simple pattern: Subject \rightarrow Action.

  • The app \rightarrow locks TikTok.
  • The lock \rightarrow resets every night.
  • Users \rightarrow earn money.

🛠️ Useful Word Swaps

Instead of using the same word, notice these different ways to say "Get" or "Move":

  1. Earn (Getting money for work/walking) $
  2. Change (Turning one thing into another \rightarrow Wards into gift cards)
  3. Connect (Joining two different things \rightarrow phone use + exercise)

📈 Simple Numbers

In A2 English, we use numbers to show growth.

"25% more" $

This means the number went up. To use this in your own life, just say: "I sleep 10% more on weekends."

Vocabulary Learning

feature (n.)
A special part of a program or app
Example:The new app has a great feature for tracking steps.
certain (adj.)
A specific amount or number
Example:You must walk a certain number of steps to win.
reset (v.)
To start something again from the beginning
Example:The timer will reset every hour.
charity (n.)
An organization that gives help to people in need
Example:She gives some of her money to a local charity.
subscription (n.)
Paying money regularly to use a service
Example:I have a monthly subscription to the music app.
B2

WeWard Introduces New Feature to Link Social Media Access to Physical Activity

WeWard 推出新功能,將社交媒體使用權與身體活動掛鉤


Introduction

The French fitness app WeWard has launched a new feature called 'Walking Mode.' This tool limits access to certain social media platforms until users reach a specific daily step goal.

法國健身應用程式 WeWard 推出了一項名為「行走模式」的新功能。此工具會限制用戶使用某些社交媒體平台,直到用戶達到每日指定的步數目標為止。

Main Body

The 'Walking Mode' feature was created by the Head of Growth, Tyler Chandler, who used AI coding tools to build it. This project was designed to show that employees can develop complex features from start to finish using artificial intelligence. The system works by locking apps like TikTok and Instagram until the user hits a step limit that they can customize. Furthermore, the app connects with health systems such as Apple Health and resets every day at midnight.

「行走模式」功能是由增長主管 Tyler Chandler 創造的,他使用了 AI 編碼工具來開發。此項目的目的是為了證明員工可以使用人工智慧從頭到尾開發複雜的功能。該系統的運作方式是鎖定如 TikTok 和 Instagram 等應用程式,直到用戶達到他們可以自定義的步數上限才解鎖。此外,該應用程式會連接 Apple Health 等健康系統,並在每日午夜零點重設。

This new feature expands WeWard's reward system, where users earn digital currency called 'Wards.' These can be exchanged for money, gift cards, or donations to charity. CEO Yves Benchimol emphasized that the goal is to reduce the inactive lifestyle caused by spending too much time on screens. Currently, the company has 30 million users in 29 countries and reports that users walk about 25% more. While Venus Williams is an investor, she focuses on marketing rather than technical work. Consequently, the company makes money through ads and subscriptions, while asserting that they do not sell user data.

這項新功能擴展了 WeWard 的獎勵系統,用戶可以賺取名為「Wards」的數位貨幣。這些貨幣可以用於兌換金錢、禮品卡或捐贈給慈善機構。執行長 Yves Benchimol 強調,目標是減少因花費過多時間在螢幕前而導致的久坐不活動生活方式。目前,該公司在 29 個國家擁有 3,000 萬名用戶,並報告用戶的行走量增加了約 25%。雖然 Venus Williams 是投資者,但她專注於行銷而非技術工作。因此,公司透過廣告和訂閱獲利,同時聲明他們不會出售用戶數據。

Conclusion

By linking digital access to physical exercise, WeWard is targeting a specific audience, primarily women around the age of 35.

透過將數位使用權與身體鍛煉掛鉤,WeWard 鎖定了特定受眾,主要是 35 歲左右的女性。

Vocabulary Learning

🚀 The 'Connector' Leap: From Simple to Sophisticated

An A2 student says: "The app is good. It locks TikTok. Users walk more."

A B2 student says: "The app is effective because it locks TikTok; consequently, users walk more."

To bridge this gap, we are looking at Logical Connectors. These are the 'glue' words that turn a list of facts into a professional argument.

🛠️ The Power Tools from the Text

In this article, we see three sophisticated words that replace basic A2 words:

  1. Furthermore \rightarrow (Instead of 'And' or 'Also')

    • Use this when you want to add a new, important point to your argument.
    • Example: "The app tracks steps. Furthermore, it connects to Apple Health."
  2. Consequently \rightarrow (Instead of 'So')

    • Use this to show a direct result of an action.
    • Example: "The company has a great product; consequently, they have 30 million users."
  3. While \rightarrow (Instead of 'But')

    • Use this to contrast two different ideas in one elegant sentence.
    • Example: "While Venus Williams is an investor, she does not do the technical work."

💡 Pro-Tip for Fluency

Stop starting every sentence with the subject (The app..., The user..., The company...). Use a connector at the start of your sentence to guide the reader. It makes you sound more academic and confident, which is the hallmark of the B2 level.

Vocabulary Learning

customize (v.)
To modify something to suit a particular individual or task.
Example:You can customize the app settings to match your personal fitness goals.
emphasized (v.)
To give special importance or prominence to something in speaking or writing.
Example:The manager emphasized the importance of meeting the deadline.
inactive (adj.)
Not engaging in physically active leisure activities.
Example:Spending too many hours at a desk can lead to an inactive lifestyle.
consequently (adv.)
As a result of something that has happened.
Example:The company invested in new technology; consequently, production increased.
asserting (v.)
Stating a fact or belief confidently and forcefully.
Example:The company is asserting that their new product is the safest on the market.
C2

Implementation of Conditional Application Access via Physical Activity Metrics by WeWard.

WeWard 實施透過身體活動指標限制應用程式存取權限的功能


Introduction

The French fitness application WeWard has introduced a feature termed 'Walking Mode,' which restricts access to specific social media platforms until predetermined ambulatory goals are achieved.

法國健身應用程式 WeWard 推出了一項名為「走路模式」的功能,在達到預定步行目標之前,將限制使用者存取特定的社交媒體平台。

Main Body

The conceptualization of 'Walking Mode' originated from non-technical personnel and was executed by the Head of Growth, Tyler Chandler, utilizing AI-assisted coding tools. This development process served as a corporate demonstration of the capacity for individual employees to engineer complex features end-to-end through the application of artificial intelligence. The feature operates by locking selected applications, such as TikTok and Instagram, until a customizable step threshold is met, resetting daily at midnight. It integrates with wearable technology and health ecosystems, including Apple Health.

「走路模式」的概念源於非技術人員,並由成長負責人 Tyler Chandler 使用 AI 輔助編碼工具執行。此開發過程作為公司的一項演示,證明個別員工透過應用人工智能,具備端到端開發複雜功能的能力。該功能的運作方式是鎖定選定的應用程式(例如 TikTok 和 Instagram),直到達到可自定義的步數閾值為止,且每天於午夜重設。它能與穿戴式技術及健康生態系統(包括 Apple Health)整合。

This initiative represents an expansion of WeWard's existing gamified incentive structure, wherein users accumulate 'Wards'—a digital currency redeemable for monetary compensation, gift cards, or philanthropic contributions. The organizational objective, as articulated by CEO Yves Benchimol, is the mitigation of sedentary behaviors associated with digital consumption. The company reports a user base of 30 million across 29 nations, noting an average increase in walking duration of approximately 25% among its clientele. While the firm receives investment from Venus Williams, her involvement is primarily concentrated in marketing strategies rather than technical development. Revenue is generated via advertising, affiliate partnerships, and premium subscriptions, with the company asserting a policy of non-sale of user data.

此舉代表了 WeWard 現有遊戲化激勵結構的擴展,使用者可累積「Wards」——一種可用於兌換貨幣補償、禮品卡或慈善捐贈的數位貨幣。執行長 Yves Benchimol 表示,組織目標是減輕與數位消費相關的久坐行為。公司報告在 29 個國家擁有 3,000 萬名使用者,並指出其客戶的平均步行時間增加了約 25%。雖然 Venus Williams 為該公司提供投資,但其參與主要集中在行銷策略而非技術開發。收入透過廣告、聯盟行銷及高級訂閱產生,公司聲稱採取不銷售使用者數據的政策。

Conclusion

WeWard has deployed a mechanism to synchronize digital access with physical exertion, targeting a demographic primarily composed of women aged 35.

WeWard 部署了一套將數位存取權與身體活動同步的機制,目標族群主要為 35 歲的女性。

Vocabulary Learning

The Architecture of Nominalization and Academic Density

To transition from B2 to C2, a student must move beyond verb-centric storytelling and master the art of Nominalization—the process of turning verbs and adjectives into nouns to achieve a 'detached,' scholarly tone. The provided text is a goldmine of this specific linguistic phenomenon.

◤ The Morphological Shift

Observe how the text avoids simple action verbs in favor of complex noun phrases. This is the hallmark of C2 proficiency: shifting the focus from the actor to the concept.

  • B2 approach (Action-oriented): "The company wants to stop people from sitting too much because they use digital devices."
  • C2 approach (Conceptual): "The organizational objective... is the mitigation of sedentary behaviors associated with digital consumption."

Analysis: The verb "stop" becomes the noun mitigation; "sitting too much" becomes sedentary behaviors; "using devices" becomes digital consumption. This transforms a subjective observation into an objective, systemic analysis.

◤ High-Precision Lexical Selection

C2 mastery requires the replacement of generic terms with specialized, domain-specific nomenclature. Note the precision in the following substitutions:

Common TermC2 SubstitutionLinguistic Function
Walking/MovingAmbulatory goalsClinical/Technical precision
IdeaConceptualizationProcess-oriented focus
UsingUtilizingInstrumental agency
Money/PaymentMonetary compensationFormalized economic terminology

◤ Syntactic Compression through Prepositional Weight

Notice how the text stacks information using prepositional phrases rather than multiple sentences. This creates a "dense" information flow typical of executive summaries.

"...restrictions access to specific social media platforms until predetermined ambulatory goals are achieved."

Instead of saying "You must walk a certain amount first, and then you can use the apps," the writer uses a temporal clause anchored by a highly formal adjective (predetermined). This compresses the logic and elevates the register instantaneously.

Vocabulary Learning

ambulatory (adj.)
Relating to or adapted for walking.
Example:The patient's ambulatory goals were set to ensure a gradual recovery after the surgery.
conceptualization (n.)
The action or process of forming a concept or idea of something.
Example:The conceptualization of the project took several months of brainstorming and research.
gamified (adj.)
The application of typical elements of game playing (e.g., point scoring, competition) to other areas of activity to encourage engagement.
Example:The company used a gamified learning system to make corporate training more appealing to employees.
philanthropic (adj.)
Seeking to promote the welfare of others, especially by the generous donation of money to good causes.
Example:The billionaire is well-known for his philanthropic efforts in improving global literacy.
mitigation (n.)
The action of reducing the severity, seriousness, or painfulness of something.
Example:The government implemented new zoning laws for the mitigation of flood risks in urban areas.
sedentary (adj.)
Tending to spend much time seated; somewhat inactive.
Example:A sedentary lifestyle is often linked to an increased risk of cardiovascular diseases.
synchronize (v.)
To cause to occur or operate at the same time or rate.
Example:The software allows users to synchronize their data across multiple devices in real-time.
Practice All words in a crossword